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"We’ve had the extreme pleasure of being partners with ASA for several years, and would never have been able to develop and grow our business to the UK (as well as to France now, with Flying Europe) without their incredible support, superior service and comprehensive product portfolio. We rely very heavily on ASA for their outstanding destination expertise, excellent understanding of the North American market, wide range of both standard and unique products, quick response times, unparalleled customer service, and willingness to always go the extra mile for us….and on top of everything else, each and every member of their dedicated and professional team is a pleasure to work with!"
Laura DeMaio
Global Consolidated Services (GCS), USA
"I have been working with ASA Ltd for many years and we have been welcoming their guests to Fonab Castle Hotel for over 2 years. We have always found the team very professional and provide excellent communication regarding their client needs and requests. ASA have been building dream trips to Scotland for some amazing clients, and some have kindly shared their experiences and glowing praise for their well-planned out itineraries and attention to detail."
Janette Napier
Fonab Castle Hotel & Spa
"We have worked with ASA for eight years. ASA is our first choice for group bookings. Saying this, it's important to empathises that the team is very helpful even when placing small FIT booking. We will continue to use ASA, they have become an integral partner for our business. We appreciate the professionalism and care given to each and every booking, thank you."
Inna Gardiner
Journey Boutique (Jersey)
"I have been working with ASA very successfully for over 10 years now. The team at ASA clearly love what they do and have their customers interest at the heart of everything they do. The team is well established, very knowledgeable, personable and passionate about both the products and their clients. ASA is a reliable and valued partner of Merlin. It is a pleasure to work with ASA including of course their brilliant Directors Adonis and Anak who both contribute hugely to such a wonderful company culture. Thank you for your support over the years and for being such great ambassadors of the Merlin attractions."
Enora Le-goff
Merlin Entertainments plc.
"I have worked with ASA over 25 years. I really appreciate the fact that they pay attention to all the small details, they never say no and are always willing to help and to make sure that all the clients are happy. Personal, highly professional attention. I have a special large group that arrives in London every year (100 pax) to the same hotel, same dates. I must admit that if it was not Anak coming with his big smile to meet me and help with the group, it would not be the same!"
Varda Heinrich
Diesenhaus Ramat Hasharon (Israel)
"Edinburgh Bus Tours has worked with ASA for many years and have seen sales grow with them, especially over the last couple of years. We are especially delighted that they have invested in an Edinburgh office showing their commitment to Edinburgh and Scotland. They have a great, approachable team and I look forward to continued growth in the years to come"
Elaine Green
Edinburgh Bus Tours
"We love working with the ASA team!. They are really knowledgeable and have a real focus on the details. They are also very friendly and polite – such a pleasure to deal with."
Joyce Arbuckle
The Kingsmills Hotel
"ASA is a key client for Blair Castle bringing us quality enquiries and bookings throughout the season.

They are quick to respond to queries and always contactable should any need arise. We thoroughly enjoy working with the team and hope to do so for many years to come.

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BLAIR CASTLE