The Hard Rock Hotel London is now open in one of London’s most iconic locations – on the corner of Oxford Street and Park Lane.

Formerly known as The Cumberland Hotel, this 900 stylish rooms and suites hotel will put you just steps away from chic boutiques, world-famous department stores, historic attractions, legendary restaurants and the glorious green spaces of Hyde Park.

Located on the corner of Oxford Street and Park Lane, they pay tribute to former residents such as Jimi Hendrix, Diana Ross, Bob Dylan and Buddy Holly with an incredible memorabilia collection and original artwork in every bedroom.

Sleek, spacious and brand new, our rooms are fit for rock stars. Each with a Nespresso machine, 42-inch flatscreen LCD TV and handcrafted Hypnos bed. Plus fast free Wi-Fi – so you never miss a beat.
Upgrade to Rock Royalty for perks and privileges including access to our lavish lounge.











Food & Beverage
Featuring a Hard Rock Cafe, a lobby bar and a cocktail bar to satisfy every craving.
With priority seating for hotel guests, the food is always fresh, the cocktails are always amazing and the service is always unmatched.
Guests can also opt for our 24 hour in room dining menu.











Unique Memorabilia
A collection featuring pieces from former residents and guests including Jimi Hendrix, Bob Dylan and Buddy Holly. Together with iconic artists including Elton John, David Bowie, Keith Moon, Sid Viscous, George Michael, Prince, Paloma Faith, Ed Sheeran, Rihanna and Lady Gaga